This recent interview with Gabe Newell of Valve caught our interest because it’s so rare that a game developer talks publicly about the potential of physiological computing to enhance the experience of gamers. The idea of using live physiological data feeds in order to adapt computer games and enhance game play was first floated by Kiel in these papers way back in 2003 and 2005. Like Kiel, in my writings on this topic (Fairclough, 2007; 2008 – see publications here), I focused exclusively on two problems: (1) how to represent the state of the player, and (2) what could the software do with this representation of the player state. In other words, how can live physiological monitoring of the player state inform real-time software adaptation? For example, to make the game harder or to increase the music or to offer help (a set of strategies that Kiel summarised in three categories, challenge me/assist me/emote me)- but to make these adjustments in real time in order to enhance game play.